Lifestyle

How to Shade-Match Foundation (Doesn’t Affect Your Skin Tone)

hero

How to Shade-Match Foundation
(Doesn’t matter your skin tone)

Choose the right foundation and your skin will look no makeup at all. Instead, it just looks like great skin — glowing, healthy, and flawless. Kosas founder Sheena Yaitanes explains that finding the correct combination with tinted foundation or moisturizer is not the goal. “You’re trying to find the option that works best for your skin,” she says.

Whether your vibe is subtly perfect tones, build-to-full coverage, or something in between, Yaitanes and top makeup artist and founder of Westman Atelier, Gucci Westman are here to help you get perfect makeup forever. shade for your skin type.

first

UNDERTONES IS THE KEY

Regardless of your skin tone, tone is more important than anything else, says Yaitanes. “You can get rid of a foundation that is a little too dark or too light as long as the tone is right,” she says. “This is especially important for olive skin tones: Anything that is too warm looks muddy and takes away our luminosity. If your skin is pink, choose a foundation that is listed as cool. If your skin tone is warm, you need a warm undertone to avoid looking gray.”

  1. Face oil

    Number of shades: 16

    One drop of this gorgeous, super-concentrated oil helps looong Street.

    Kosas Tinted Face Oil

    Kosas
    Face oil
    goop, $42

    SHOP NOW

2

COMBINATE COLORS WITH YOUR PALEST COMBINATION

Most people’s skin is darker in the summer and lighter in the colder months. “Choose a shade that suits your skin in winter; then you can add some warmth in the coming summer,” says Westman. “If you’re extremely careful about sun exposure, one shade can get you through all the seasons. I like to use two colors to create the perfect base — I use one as concealer and the other to tie everything together.”

Cream for background
and Concealer
in one

Number of shades: 21

This is especially effective with brushes.

  1. Westman Atelier Foundation Brush

    Westman Atelier
    Foundation brush
    goop, $80

    SHOP NOW

  2. Westman Atelier Vital Skin Foundation

    Westman Atelier
    Vital Skin Foundation Stick
    goop, $68

    SHOP NOW

  3. Westman Atelier Spot Check Brush

    Westman Atelier
    Spot check brush
    goop, $38

    SHOP NOW

3

SHEER, CONSTRUCTIONAL RECIPES LOOK MORE NATURAL

Full coverage foundations don’t mimic skin’s natural vibrancy and texture as convincingly as sheerer formulas, helping to accentuate your natural skin tone instead of covering it up. You can build a sheerer formula for more coverage and more natural results than with a layer of heavier product.

  1. Barely-There Tint

    Number of shades: 14

    Moisturizing enough to apply the cream on the face, it feels like nothing.

    Saie Slip Tint

    Saie
    Slip Tint
    goop, $35

    SHOP NOW

  2. Light Covering Serum
    with Vitamin C

    Number of shades: 3

    Vitamin C encapsulates treatment, SPF 40 protection and silky pigment that brightens skin.

    ILIA C Beyond Triple Serum SPF 40

    ILIA
    C Beyond Triple Serum SPF 40
    goop, $64

    SHOP NOW

  3. Medium-
    Insurance fund
    with oat milk

    Number of shades: 8

    For acne-prone areas, oat seed extract helps control excess oil.

    Ere Perez Oat Milk Foundation

    Ere Perez
    Oat milk organization
    goop, $39

    SHOP NOW

4

USE BRUSH

Use a brush to blend the foundation evenly, instead of mixing with your fingers for an even, natural-looking foundation.

  1. Otis Batterbee Precision Makeup Brush Set

    Otis Batterbee
    Precision makeup brush set
    goop, $120

    SHOP NOW

5

WHERE TO TEST: HAND, EYES

“Start with the test on the back of your hand and find a color that feels like you — you’ll know as soon as you see it. Once you like a shade or two, try them on your entire face,” says Yaitanes. “Many people just use the jawline, but I think the whole cheeks are important, around the nose, and even the lower eyes. You want to make sure that the color is flattering and pleasing to the eye. Do you like the way you look with this foundation more than when you use it? If it feels weird, it probably is.”

  1. Sheerest Tinted
    Moisturizer

    Number of shades: 8

    The dew-clear foundation works wonders on all skin types.

    Beautycounter Dew Skin Moisturizing Coverage

    Beautycounter
    Dew Skin Tinted Moisturizer
    goop, $50

    SHOP NOW

  2. Light serum with
    Average coverage

    Number of shades: 30

    Plant-based hyaluronic acid and squalane are a skin-hydrating bomb — and SPF 40 is the best reward.

    ILIA Super Serum Skin Tint SPF 40

    ILIA
    Super Serum Skin Tint SPF 40
    goop, $48

    SHOP NOW

6

USE NATURAL LIGHT

“Natural light is key as you can see the truest colors and tones and make sure the product melts into the skin properly,” says Yaitanes. “Shop lighting can distort the way foundation appears on your skin.”

7

SPOT-CHECKING POTENTIAL DESCRIPTION

There is nothing more beautiful than the look of real leather, and using more product than you need to distract from its shine and also accentuate pores and fine lines. Even if you have acne, leave the acne-free areas. “I call it spot testing — you just target problem areas instead of applying foundation all over your face,” says Westman.

Average coverage of light

Number of shades: 30

Each of the 30 gorgeous shades tones and soothes skin with niacinamide.

  1. ILIA True Skin Serum Foundation

    ILIA
    True Skin Serum Foundation
    goop, $54

    SHOP NOW

  2. Westman Atelier brush collection

    Westman Atelier
    Brush Collection
    goop, $470

    SHOP NOW

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