Meta, the company formerly known as Facebook, is still fighting for its Horizon Worlds super reverse app to find the desired audience. The company, which presented a video of its brand new avatar, including the feet this week, has been criticized due to the preparatory nature of the presentation. In a similar fashion, the company lowered its monthly active user target from 500k to 280k by the end of the year.
No real display, Meta States
Meta, the social media giant, is battling left and right issues when it comes to its Horizon Worlds metaverse app. As part of the Connect keynote delivered last week, the company presented a demo that supposedly showed an early look at the new graphical presentation of the avatar the platform will introduce. next year. One of the big improvements in this respect is the presence of pins that connect them to the floor making the metaverse more immersive.
After a presentation that confused some, the company clarify This animated segment was created with ancillary technology, including motion capture, to show what’s coming to the app in the future. The statement has outraged some fans by criticizing much of the money the company is spending on this without addressing the foot problem.
Attract and retain users
Vacuum is not the biggest problem that Meta is facing in the Horizon world. According to a recent article from The Verge, the platform also Fight to acquire new users and lowered its goal of reaching 500k monthly active users to 280k. Although the company announced in February that the app has more than 10,000 worlds as part of its structure, only 9% of these worlds are accessed by more than 50 users.
In the same way, most users won’t return after a month of accessing the platform, a metric that shows users are growing increasingly bored with what Horizon Worlds has to offer. But it’s not just ordinary users who leave the platform; Meta employees were also present on this ship.
Two memos grant of Meta, Meta’s Vice President of Metaverse Vishal Shah in September, urged employees to be active and “love” the platform, and suggested setting a quota of time employees should spend with Horizon Worlds for staff, showing problems of Meta.
A company spokesperson said Meta’s metaverse plans are a “multi-year effort” and it’s constantly improving the platform.
What do you think of the problems Meta is facing in its pushback meta? Tell us in the comments section below.
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