Salt Lake City-based Zartico, which offers analytics and visualizations to government-affiliated tourism boards, raised a $20M Series A led by Arthur Ventures (Kyle Wiggers/TechCrunch)

Kyle Wiggers / TechCrunch:

Salt Lake City-based Zartico, which provides analytics and visualizations to government tourism boards, has raised $20 million Series A led by Arthur Ventures– Despite accounting for 10% of the world’s GDP, the travel industry remains one of the last to embrace big data and analytics.

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