Labor has launched a fresh attack on the Conservative Party with a flurry of scathing ads.
Sir Keir Starmer’s party will seek to capitalize on the government’s current leadership crisis and recent unpopular economic policies as it prepares for the next general election.
In a set of four damn posters, Labor took aim at the Tories for crashing the economy, increasing mortgages and “ruining Britain’s standing on the world stage”.
On one of the posters, the heads of state and former prime minister Kwasi Kwarteng were photographed into experimental dummies, and appeared with the caption: “These dummies have collapsed the background economy”.
Another shows Liz Truss and newly appointed Prime Minister Jeremy Hunt dressed as clowns, with the message: “Farewell to the clowns”.
A chopped Union Jack also appeared in one of the adverts, accompanied by the tagline: “Britain’s reputation in tatters”.
“Tory recklessness is ruining Britain’s standing on the world stage. Only Labor has a plan to restore it,” the post’s poster read.
The final ad accused the Conservatives of forcing “thousands of hard-working families to pay an extra £500 a month on their mortgage”.
The launch comes after a tumultuous week for the afternoon
The campaign comes after a disastrous week for the prime minister, whose power has been shaken by his decision to fire Mr Kwarteng and U-turn over the planned tax cuts.
Ms Truss was forced to act after the UK economy entered recession following Mr Kwarteng’s small budget, which spooked financial markets and prompted the Bank of England to take unprecedented action. yes.
Mortgage was one of the sectors worst affected by the failure, with thousands of offers coming to market and interest rates on two-year and five-year fixed-term contracts rising to more than 6 percent. %.
The economic policies have even been criticized by the new prime minister, who told Sky News that mistakes were made in Mr. Kwarteng’s announcement.
Economic situation ‘deadly severe’
A Labor source told PA after the campaign designed by the party’s advertising agency Lucky Generals was revealed: “As the saying goes, if you don’t laugh, you cry.
“The fact that the Tories have crashed the economy is deadly serious. Just look at how the Tories have pushed up mortgage rates.
“We love these ideas from Lucky Generals that show that only Labor can be trusted in today’s economy.”
Sir Keir Starmer has taken advantage of the political turmoil in recent weeks, as he seeks to defeat the Conservatives in the next general election, likely to be held in December 2024.
“The Tories no longer have authorization from the British people,” he said on Friday.
“After 12 years of stagnation, all they have left is excuses. The change this country needs is a Labor government.”
To register your interest and share your story, please email TheGreatDebate@sky.uk